We produced content for Facebook, Instagram and Twitter accounts of Pakolino activity boxes designed for parents to spend quality time with their children between 3-7 years old. We raised brand awareness and engagement with content formats specific to target audience. In this respect, we strived to strengthen the dialogue between brand and its followers with "do you know?" animated gifs, informative posts that include academic research on child development, DIY videos, quotes about child development / creativity, Q&A and lifestyle posts.